So, did Jennifer Lawrence invent feminism, too?
Ever since she was a young girl, Joy Mangano (Jennifer Lawrence) knew that she was always destined to do something great for the world. While it may have all started in her room where she would experiment with creating little inventions here and there, after awhile, real life started to get in the way and it’s where she found it harder and harder to let her true inspiration come out and make a difference. For one, she got married, had two kids, and then got divorced from Tony (Édgar Ramírez). Then, she moved back into her mom (Virginia Madsen)’s place, where her grand-mother (Diane Ladd) also lives, meaning that the current house situation is incredibly cramped. And now, if matters weren’t already bad, her unpredictable, but always trouble-making father (Robert De Niro), has moved back in and wants to take over the whole family again. But knowing that she’s destined for something greater, one day, Joy stumbles upon a brilliant, but all-too-simple idea: the Miracle Mop. While Joy believes her billion-dollar idea to be brilliant, the only issue here is that she doesn’t quite know how to get in the business of selling her invention to the larger masses where each and every person can see what she’s made. This is when Joy decides to really push her boundaries and take chances that no simple woman in her situation would ever take, but because she’s got nothing to lose, she doesn’t care.

About an hour into Joy, after we’ve gotten through all of the wacky family drama, the random dream-sequences in the form of a corny soap opera, the flashbacks, the narrations, the exposition, etc., something happens that wasn’t quite there all along: Excitement. This starts to happen when writer/director David O. Russell decides that the next best step to take this story is to QVC which, believe it or not, ends up working out quite well for the film in the end; it’s only about 30 minutes or so, but it’s absolutely the most fun to be had in the whole two-hours here. Of course, this has to do with the fact that Bradley Cooper shows up and he and Jennifer Lawrence are as spicy and as fun as ever, but it also gives us an inside glimpse of how exactly a product is sold, what goes into getting said customers to buy something, and just how manipulative home-shopping networks can be.
In all honesty, had David O. Russell just made a movie solely based around the inner-workings and early days of QVC, there’d probably be more of something to discuss with Joy. However, the sole issue here with Joy is that it’s not always about QVC, nor is it really about Joy, the character, and her product – it’s more about those around her who constantly bring her down, never allow for her to reach her dreams, and constantly screw up. Once or twice in the beginning of the film is nice to give us an understanding of the kind of situation Joy’s in, but after awhile, it becomes clear that O. Russell has a dead horse he wants to beat, leading to a lot of situations happening the same way, over and over again, with hardly anything new, or surprising learned in the process.
Which is to say that yes, Joy is a disappointment considering what O. Russell has been able to do in the past five years with his career.
However, when you take into consideration great flicks like the Fighter, Silver Linings Playbook, and American Hustle, not only is the bar raised pretty high, but there’s also a certain expectation that O. Russell himself has already carved-out. Considering that O. Russell himself seems to love and adore dysfunctional families, and cast practically the same people, each and every time he gets a chance to, it’s almost impossible not to approach Joy, another movie about a dysfunctional family, with at least three-fourths of the cast from Playbook and Hustle, and expect the same kind of wonder and entertainment.
The thing with Joy, however, is that it’s a much different, more dramatic, and far more serious movie that, quite frankly, isn’t as bad as I may make it out to be. Disappointing? For sure, but that’s also to say that someone like O. Russell can’t switch things up every so often because of a niche he’s already made for himself; no director ever would be able to stick with one and only style, which is why, on O. Russell’s part, it’s a brave choice to take a story such as this and take it a bit slower.
And this is why there are certain parts and moments of Joy that are actually pretty wonderful.

Of course, the aforementioned QVC-subplot works wonders, but what happens afterwards is interesting, in the way that we get to see Joy, the character, gain more confidence in herself and start to try her hand at making something of her invention and seeing where she can go with it. Because Joy Mangano is already a pretty sympathetic figure who makes it clear from the start that she’s a smart, brassy girl, it’s easy to get behind her and watch as she takes whatever challenges life tosses at her. While most of these challenges concern her family just acting like selfish a-holes, it was still interesting and compelling to watch and see how she reacted to each situation and got through.
And with that said, yes, Jennifer Lawrence is quite good in this role, because how can she not be? Lawrence, despite playing another character she seems too young for, grabs this character, shakes her up and gives it all she’s got; sometimes, it seems like she’s working with a script that isn’t nearly as up to her speed, but at the same time, she keeps things moving and most of all, believable. Though Joy’s already shoddy performance with critics may keep Lawrence away from winning another Oscar of her own, it’s still hard not to believe her getting a nomination for what she does here, as she can be, at times, the best thing going for it.
Which isn’t to hate on the rest of the cast as the likes of Robert De Niro, Virginia Madsen, Édgar Ramírez, Isabella Rossellini, Elisabeth Röhm, and the already mentioned Cooper don’t put in fine work, either, but clearly, O. Russell has a problem handling all of their stories/personalities and allowing for them to mix with Joy’s story in a cohesive manner. Because a good portion of these characters are so self-centered, it’s never easy to feel bad for them, which makes them also feel like they’re getting in the way of what could have been a very powerful story about one, small-time woman standing up against all of the adversity in her way to, well, make a difference in the world.
Though I’m not sure just how much of what appears in Joy, is actually true of the real person’s life, O. Russell searches far and wide to make perfect sense of it. He doesn’t always come up with any easy answers or solutions, but for the most part, he gives it his absolute best. But if anything, he just makes you appreciate his last three movies even more and also give the inclination that maybe, just maybe, it’s time for him to change things up a bit.
Not just with his cast, but subject-material as well.
Consensus: Joy is not nearly as magnificent as what David O. Russell has put out in the past five years, but because of a solid lead performance from the always radiant and exciting Lawrence, as well as some strokes of genius, it still works.
7 / 10

Photo’s Credit to: IMDB, AceShowbiz
Reblogged this on No Friend As Loyal and commented:
Incredibly excited to see this film!
Good review. I saw it yesterday and thought it was okay. Nothing special. Nothing against Jennifer Lawrence but I’m not sure if I buy her as a divorced mom of two kids though. She’s only four years older than me.
A hat-trick by Jennifer-Bradley pair! Another movie added to my list of “wannawatch” but a long wait for its release in India.
Despite JLaw’s great performance in this, it was just a film that couldn’t be saved. You seemed to score it more kindly than I did…I just couldn’t get into this movie. The bar HAS been raised high by O. Russell….this one was just such a dud for me. Worth skipping honestly.
I liked this film a lot. JLaw was terrific though I thought the rest of the cast didn’t really have much space to shine. I like your review.
Another great writeup, thank you. I saw it recently and thought there is so much to like and so much to dislike in Joy. The acting is sharp, controlled, and humorous, and I’m sure its glimpses into feminine vulnerabilities and strengths will give it a place on the shelves of feminist film, but only just. While it is entertaining, its also just a clichéd story of triumphalism in the fabricated-value world of television commerce.